Final production for my music magazine

Media intro


Looking back at my preliminary task and my final production I have improved greatly, fortunately i have learned many of things along the way.

At first I had used publisher to create my school publication, this software is not advanced as Photoshop as i have learned . i found this out because publisher lacked the tools that allow you to change and manipulate a photo, it only has the basics such as crop, rotation and enlargement .
But Photoshop has a larger variety for me,  (it had a paint brush. allowed me to make  the colors darker or lighter, i could even change the color to something completely different!) LO3
 because of this you can see the big difference in my work.

Furthermore not only has the editing improved but the text it self looks more appealing. I feel I have learned what style of fonts looks better with each other not only that but i had a more to choose in Photoshop.
My school publication ether had one font style or two that seemed alike, this made my publication look boring and uninteresting.
However if you look at my music magazine cover there is more contrast with the text.

Thirdly another very important thing I noticed is that I was not consistent on the  scaling of my school publication, you can see this because some of the borders around the text vairy from being thin to thick. The pictures were resized differently too, You can see in my final production i have corrected this mistake.

Lastly the largest improvement for me, is the overall style. My preliminary task lacked something to brake it out of the conventional boring school publication,

 I stuck with gender neutral colours and block text style. This made my school publication fall short, it may have ticked boxes but it lacked creativity. My music magazine on the other hand smashed out of the stereotype, instead of mostly having darker colours I used hot pink and bright yellow.
 These colors are not conventional for the typical jazz/blue magazine. This made it unique and standout. Instead of using the conventional model e.g older, African American,male.  I used a model that was mix race, younger and a female, something that could appeal to the modern jazz listener. my school publications did not do this, it stayed with its conventional model (younger children )

6) What have you learnt about technologies from the process of constructing this product?

I created this on "StoryBoardThat" but sadly it did not have a option to embed the storyboard, so I had to move it to a powerpoint and then upload it via slideshare.

4) Who would be the audience for your media product?

 My Music magazine represents a generation of young, jazz inspired people ready to make their mark in the wider music industry or have a keen interest on this genres of music. My music magazine represents this group by introducing the hottest acts and mixing in their latest trends and styles, keeping my product in fashion for my social group.

1)What ways does your media product use, develop or challenge forms and conventions of real media products?
My music magazine follows the typical conventions of an up to date music magazine featuring a mast head, bar code, appropriate pricing. My style though challenges a few common jazz concepts.

My choice of colour palette is very different to other examples of jazz magazines that stick close to dark, deep and seriously palettes. Using a hot pink is not typically found and stands my magazine out from the rest of the competition and gives my magazine a modern edge. Unlike typical jazz magazines, I also used a model that was young / under 25 and did not use much Photoshop on the image.

Using a younger model encourages my younger audience to also get involved in the stereotypically older style of music. It also challenges the current Jazz industry to evolve more contemporary artists that do not follow the visual look of a jazz artist.

Photoshop has recently been a big issue in many industries, especially the world of entertainment. Using Photoshop to “correct” models is seen to be misleading to the younger generation as it often sets unrealistic ideals of “perfection” or “beauty”. Especially as my magazine is aimed at young people, I have used very advanced Photoshop skills that do not alter the shape of the model but rather corrects colour and contour, making it look more realistic rather then fake. By doing this I am challenging the other magazines that believe changing the actual shape of the model is needed in today’s society.

5)How did you attract/address your audience?

Straight away I introduce a mixture of styles in the title featuring 2 styles of text. The first type of text expresses a strong and bold statement personality as seen in 1960’s jazz magazines such as Jazz Journal. I then contrast this boldness with the second text style that conveys beauty and elegance with its soft curves. Both styles together explain the concept of Jazz perfectly – A strong and blond statement wrapped in elegant beauty. To bring this concept to my young audience, I use handwriting text styles connecting old concepts of neatness with more modern relaxed untidiness.

From my survey I noticed that more females answered rather then males, this this in mind, making the colour scheme pink, white felt correct as these colours as typically though of as feminine. However I did not want to loose out on my male audience, by having a grays and blacks, much harsher and 'masculine' colours, this will keep the male reads from turning down the magazine altogether. Furthermore by having an attractive young female on my front cover, this can encourage both females and males to have there heads turning. By having the bold text this will open doors for the older generation, as in older jazz magazines you find more bolder text rather in the new ones, because my target audience is 16-25 I though including these will be beneficial in keeping the older audience visual applied to.

2)How does your media product represent particular social groups?

3)What company would distribute my music magazine?